Archive for the ‘Career Harmony’ Category
Get to the Point and Make a Powerful First Impression
by Estee Taschereau
Making a great first impression is a skill worthy of development. The only way you will ever get to the point of making a sale, selling your services, or supporting your cause is by making that initial connection.
We cannot always create an opportunity for a face to face connection, but we can connect through our words. Writing a book is time consuming and takes a great deal of marketing. One alternative to making that great first impression is through article writing.
Writing an article gives you a chance to show your expertise in your field. All you need is to understand the basics of article writing, and if you follow this simple formula you will succeed. Be specific, and share a simple message from beginning to end.
When you write an article try to stay within one focus point or idea. You want to clarify your topic, then use the following paragraphs to present the choices available or questions that are involved in that specific topic.
Use care in writing your title, and always keep your title in alignment with your article content. If you write the title first, and find yourself headed in a different direction then use that original title as a topic for another article project, and rewrite so that you keep the readers attention and trust.
Remember that your article is a teaching tool. We learn quickly and easily when we are presented with one idea and a lot of supporting data or stories to help us understand. If you can teach your reader you will make them happy, and they are more likely to return, subscribe to your RSS, or follow you on twitter.
Your articles can be a powerful demonstration of your knowledge and experience whether you are the janitor or the CEO. Article writing can demonstrate that you think about what you are doing, and show the world the professional that lives within.
Estee Taschereau, author of Now is the Time to Believe, is the Founder and Editor of http://BecomingWhoYouWantToBe.com, a reference site for building a marketable career or starting your own business. Individual goal setting sessions by phone are available by appointment.
Tags: articles, business, career, connection, first impression, selling, skills, Writing
